I build evaluation-first multi-agent systems for research and AI-native media production.
Background
I am Zhilong George Zhao (赵志龙), a communication and digital media researcher working at the intersection of AI-native workflows, LLM evaluation, and multi-agent systems. My next 3–5 year agenda is Agentic Engineering (AE+X): designing, testing, and deploying multi-agent architectures that deliver reliable outcomes in real research and production workflows.
I am currently a Postdoctoral Researcher and Assistant Researcher at the School of Journalism and Communication, South China University of Technology (SCUT), and I am preparing faculty applications in Communication & Digital Media.
Focus (AE+X)
- AE for social science: reliability and benchmarking for LLM-assisted qualitative analysis (complex coding, calibration, error analysis).
- AE for media workflows: code-first multi-model/agentic pipelines for scripting → visuals → subtitles → packaging → publishing, with evaluation and governance as first-class outputs.
- AE for applied learning: studio-style teaching that links prototype building to evaluation, documentation, and responsible AI practice.
What I build
- Multi-agent workflows for annotation, evaluation, and quality assurance (human/LLM hybrid).
- AI-native media pipelines that minimize “legacy tool” dependence and maximize reproducibility.
- Teaching formats that combine within-team collaboration with between-team competition (project outcome–oriented).
Guangzhou, China (UTC+8)
Recent publications
- “Private Dispute or Public Responsibility?”—Newspaper Framing of Domestic Violence in Four Chinese RegionsJournal of Family Violence, 2025published (2025-01-07; Springer; pp. 1–13)DOI
Cite / Share
Take-home: Newspaper framing of domestic violence varies across regions, shaping whether the issue is treated as private conflict or public responsibility.Tip: if you prefer listening, this audio overview offers a concise, two-host explanation of the paper in plain language. - 代际差异与小型社会中的媒体使用：澳门模式的理论探索及其对媒体生态研究的启示Intergenerational Differences and Media Use in a Small Society: A Theoretical Exploration of the Macau Model and Its Implications for Media Ecology Research《澳门研究》, 2025accepted (in production / proofing)Take-home: A “small-society” Macau case helps theorize how intergenerational media use patterns emerge and how local ecosystems shape them.Tip: if you prefer listening, this audio overview offers a concise, two-host explanation of the paper in plain language.
- Parental Mediation, Digital Media Usage, and Health Literacy: An Exploration Among Chinese Elementary School StudentsHealth Communication, 2025published (2025-05-12; Vol 40(6):1144–1156)DOI
Cite / Share
Take-home: Parental mediation is meaningfully linked to children’s digital media use and health literacy, with implications for family and school interventions.Tip: if you prefer listening, this audio overview offers a concise, two-host explanation of the paper in plain language.